Peter Parkes
I’m Head of Social Media, EMEA at Expedia.
I’ve spent the last five years applying rigorous communications discipline and business thinking to the social media space, both in the PR/digital agency world and in house at Skype and Expedia. I’ve developed a deep understanding of the opportunities to harness and nurture customer and influencer communities to drive awareness, acquisition, conversion and retention.
Outside of the office, I like swimming pools, Lego and Alan Hollinghurst novels.
I have an MA in Economics from Emmanuel College, Cambridge, grew up in Glasgow, and live mostly in central London and on planes.