I’m Head of Social Media, EMEA at Expedia.
I’ve spent the last five years applying rigorous communications discipline and business thinking to the social media space, both in the PR/digital agency world and in house at Skype and Expedia. I’ve developed a deep understanding of the opportunities to harness and nurture customer and influencer communities to drive awareness, acquisition, conversion and retention.
Outside of the office, I like swimming pools, Lego and Alan Hollinghurst novels.
I have an MA in Economics from Emmanuel College, Cambridge, grew up in Glasgow, and live mostly in central London and on planes.