What is a brand?

I often find myself trying to explain what brands are. And no, they’re not logos.

Why is Facebook irritating me by showing me irrelevant ads?

I’m ineligible for their basketball promotion, and can’t join the US Army — yet Facebook insist on showing me ads for them. Irritating, and commercially suboptimal.

A review of Monocle

With the hype almost overshadowing its launch, does Tyler Brûlé’s new magazine live up to expectations?

Brainstorming with post-it notes

The guys at Webreakstuff offer four tips for successful brainstorming, and show off lots of post-its.

Summit of Micronations

People as social communities producing speech and ideas — the YKON manifesto.

Social enterprise on the web: the early days of Flickr

Every user is an evangelist. You need to show those people love.

Proper zebra crossings

Since when did they have straight stripes anyway?

About Peter Parkes

I’m an entrepreneurial twenty two year old, part of the team at Glasshouse Partnership, a corporate marketing agency based in London.

On this site, I blog mainly about communication, design, technology and the arts, and their impact on society. I also write the Skype UK blog, and contribute to the Glasshouse Partnership blog.

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