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	<title>Comments on: What is a&#160;brand?</title>
	<atom:link href="http://hiddenchemistry.com/what-is-a-brand/feed/" rel="self" type="application/rss+xml" />
	<link>http://hiddenchemistry.com/what-is-a-brand/</link>
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	<pubDate>Tue, 13 May 2008 07:32:44 +0000</pubDate>
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		<title>By: Peter Parkes</title>
		<link>http://hiddenchemistry.com/what-is-a-brand/#comment-2445</link>
		<dc:creator>Peter Parkes</dc:creator>
		<pubDate>Thu, 17 May 2007 13:12:08 +0000</pubDate>
		<guid isPermaLink="false">http://hiddenchemistry.com/what-is-a-brand/#comment-2445</guid>
		<description>&lt;p&gt;Thanks for that &#8212; I'll have to have a good look at those.&lt;/p&gt;
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		<content:encoded><![CDATA[<p>Thanks for that &mdash; I&#8217;ll have to have a good look at those.</p>
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		<title>By: Rish</title>
		<link>http://hiddenchemistry.com/what-is-a-brand/#comment-2441</link>
		<dc:creator>Rish</dc:creator>
		<pubDate>Thu, 17 May 2007 10:15:40 +0000</pubDate>
		<guid isPermaLink="false">http://hiddenchemistry.com/what-is-a-brand/#comment-2441</guid>
		<description>&lt;p&gt;I was struck by the fact that 'The Brand Gap' isn't actually all that great on describing the richness and complexity around brands. So I've put together a reading list of titles that I've found useful.&lt;/p&gt;

&lt;p&gt;http://beingbeta.blogspot.com/2007/05/commercial-branding-reading-list.html&lt;/p&gt;

&lt;p&gt;Hope it's of use.&lt;/p&gt;
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		<content:encoded><![CDATA[<p>I was struck by the fact that &#8216;The Brand Gap&#8217; isn&#8217;t actually all that great on describing the richness and complexity around brands. So I&#8217;ve put together a reading list of titles that I&#8217;ve found useful.</p>
<p><a href="http://beingbeta.blogspot.com/2007/05/commercial-branding-reading-list.html" rel="nofollow">http://beingbeta.blogspot.com/2007/05/commercial-branding-reading-list.html</a></p>
<p>Hope it&#8217;s of use.</p>
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		<title>By: Peter Parkes</title>
		<link>http://hiddenchemistry.com/what-is-a-brand/#comment-2356</link>
		<dc:creator>Peter Parkes</dc:creator>
		<pubDate>Mon, 14 May 2007 21:39:45 +0000</pubDate>
		<guid isPermaLink="false">http://hiddenchemistry.com/what-is-a-brand/#comment-2356</guid>
		<description>&lt;p&gt;&#8230; and I&#8217;m sure you&#8217;re speaking to audiences infinitely more knowledgeable than mine.&lt;/p&gt;

&lt;p&gt;Good to find your blog too &#8212; it&#8217;s in the feed reader now.&lt;/p&gt;
</description>
		<content:encoded><![CDATA[<p>&hellip; and I&rsquo;m sure you&rsquo;re speaking to audiences infinitely more knowledgeable than mine.</p>
<p>Good to find your blog too &mdash; it&rsquo;s in the feed reader now.</p>
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		<title>By: Michael Wagner</title>
		<link>http://hiddenchemistry.com/what-is-a-brand/#comment-2296</link>
		<dc:creator>Michael Wagner</dc:creator>
		<pubDate>Sun, 13 May 2007 17:28:31 +0000</pubDate>
		<guid isPermaLink="false">http://hiddenchemistry.com/what-is-a-brand/#comment-2296</guid>
		<description>&lt;p&gt;Thanks for pointing to Neumeier's summary presentation. I hadn't seen that, but have read the book.&lt;/p&gt;

&lt;p&gt;I've been asking audiences for 8 years, "what is a brand?".&lt;/p&gt;

&lt;p&gt;Fascinating to hear the answers and lack of clarity on the subject.&lt;/p&gt;

&lt;p&gt;Good to have found your blog. Thanks for stirring things up.&lt;/p&gt;

&lt;p&gt;Keep creating,
Mike&lt;/p&gt;
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		<content:encoded><![CDATA[<p>Thanks for pointing to Neumeier&#8217;s summary presentation. I hadn&#8217;t seen that, but have read the book.</p>
<p>I&#8217;ve been asking audiences for 8 years, &#8220;what is a brand?&#8221;.</p>
<p>Fascinating to hear the answers and lack of clarity on the subject.</p>
<p>Good to have found your blog. Thanks for stirring things up.</p>
<p>Keep creating,<br />
Mike</p>
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